The Skincare Decoder: Over 100 serums, retinals and more, demystified

The essential guide to understanding skincare ingredients and choosing what truly works for your skin.The world of skincare can feel overwhelming. With countless new, science-backed ingredients than ever before, each promising radiant, youthful looking skin. This easy reference guide cuts through the noise, breaking down the science so you can confidently build a routine tailored to your unique skin.From bakuchiol and collagen to retinol and sea moss, the book demystifies today’s most viral and effective skincare ingredients. Discover what each ingredient does, how it’s used, who it’s best for, possible reactions to look out for and the results you can realistically expect to see.Includes three clear sections:The Science - A comprehensive introduction of how skin works, plus an explanation of ingredient categories such as alpha-hydroxy acids, emollients, and more.The A-Z of Key Ingredients - An in-depth breakdown of over 100 essential skincare ingredients, all in one easy to navigate reference guide.Skin Problems and Solutions - A practical guide to identifying common skin concerns with tailored ingredient recipes.Whether you’re new to skincare or ready to level up your routine, this guide empowers you to make informed choices and understand what is right for you and your skin. Read more